logotype ▪ brand identity ▪ web design ▪ print collateral ▪ photography
Villa Copab is a luxury rental property in Saint-Tropez that has recently been completely remodeled in order to meet the demands of the most discerning clients. To position itself as the number-one choice the Villa needed a visual identity that would communicate its premium status.
"How does staying at this Villa make one feel?" This was the question that informed the design of the identity. The logo features intricate lines reminiscent of precious jewelry or lace, and has a color that undulates between sunlight-yellow and pale-gold. Together these details make it clear that Villa Copab is a rare gem reserved for the select few.